# Sellozo Release Notes July 2025

### Highlights

- Sponsored Display launch flow
- Autopilot keyword seeding
- Event/Order toggle
- Enhanced Negative Targeting

We are thrilled to announce that the much-awaited Sponsored Display launch flow is finally here making Sellozo one-stop-shop to launch all your campaigns through a very user-friendly and intuitive interface.

## New Features

### 1. Sponsored Display on Campaign Launch Screen

We've added Sponsored Display as a new campaign type in the Campaign Launch screen alongside Sponsored Products and Sponsored Brands.

### 2. New Launch Flow for Sponsored Display

The new flow guides you step by step: Campaign Details, Products, Audiences, Creatives, and Launch Summary.

### 3. Event/Order Toggle

Added Event/Order toggle to Dashboard/ProductVu Graphs for clearer data analysis by order date vs. event date.

### 4. Updated Autopilot with Keyword Support

New 'Keywords' step added to Autopilot launch flow for seeding targeting directly to campaigns.

### 5. Enhanced Negative Targeting

Edit statuses directly within the same window, individually or in bulk with new 'Status' and 'PUSH' options.

### Ready to try these features?

Get access to all the latest Sellozo features and start optimizing your Amazon ads.